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campaign: the menu court
client: burger king
agency: david madrid
using the court editing tools available in nba 2k21, we created a court customized to be like a burger king menu board, with the most popular products all over the floor.
the idea is simple. you score from them, you share the video and you get them for free.
do play with your food.
case study:
recognition:
cannes lions (1 bronze)
d&ad (1 graphite)
clio awards (1 bronze)
andys (2 gold)
el sol (4 bronze)
el ojo de iberoamérica (3 gold + 2 silver + 1 bronze)
press:
contagious, adweek, adage, 20 minutos, basketusa and many more.